I led a team of 6 motion designers and worked with Print, Web, and PR teams to interpret this year’s theme into a series of visuals. As a team, we created all animated assets for Pittsburgh's largest fashion show, including animated backdrops and promotional materials.
October 2023— March 2024
After Effects
Figma
Cinema 4D
RedShift
Motion Head
Shannon Lin
Billy Peng
Aarnav Patel
Mason Wang
Joanna Ni
Jeffrey Ye
This year’s theme, LIMINAL, is about transitional processes and the boundaries between reality and illusion, past and present, stagnation and growth. It is about the spaces characterized by ambiguity and disorientation, and the thresholds that mark the changes and transitions in our lives.
Each backdrop for the fashion lines is symmetrical and created using 3D software, and will play behind the models on the LED screen. More to come.